My guest for Episode #268 is a long-time friend of mine in the Lean community and Lean Enterprise Institute circles, Tom Ehrenfeld (@tomehrenfeld).
Tom is a writer and editor living in Cambridge, MA. A former writer/editor with Inc. Magazine and Harvard Business Review, he is the author of The Startup Garden: How Growing A Business Grows You. He works as a consulting editor for LEI and with many other Lean authors. He's a regular contributor to LEI's “The Lean Post.” Eight of his edited books have won the Shingo Research Award.
Today, we talk about some of the books he's played a role with, we'll talk about the evolution of the understanding of Lean, and his thoughts on shifting from his experience covering startups to thinking about “The Lean Startup” methodology in more recent years.
Streaming Player (Run Time 48:40)
For a link to this episode, refer people to www.leanblog.org/268.
Topics for this episode:
- Introduce yourself and your background for the readers… and how did you first get introduced to Lean?
- What are some of the books that you've worked on… let's talk about those books and your involvement:
- The Michael and Freddy Ballé books… why those are written as business novels?
- Managing to Learn – a unique format was chosen… why?
- The earlier book Learning to See
- Dan Markovitz's books
- Art Byrne books, including his latest (another podcast with Art is coming soon)
- The article “Marketing Myopia“
- The books The Gold Mine and Lean Solutions
- How have you seen Lean thinking evolve over the past decade? Is it a matter of “evolution” or better understanding or better articulation?
- Thoughts on the Lean Startup approach
- Do Lean principles apply to writing itself?
- Why do you love Lean?
For earlier episodes of my podcast, visit the main Podcast page, which includes information on how to subscribe via RSS, through Android apps, or via Apple Podcasts. You can also subscribe and listen via Stitcher.
Thanks for listening!
Previous Podcasts with Authors Mentioned in This Episode
Selected podcasts from authors Tom has worked with or mentioned:
Video with Tom Ehrenfeld
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